Mumbrella 360 2017 highlights

Todd, Fraser and myself attended this year’s Mumbrella 360 conference. We didn’t get to see all the sessions, but here’s a quick overview of what we think were the standouts: From Storytelling to the New Age of ‘Hypertelling’ Michael Yapp, Founder & Chief Creative Officer, The Zoo (Google’s creative think-tank for brands & agencies This […]

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Who is Map My Plan and why did they win FinTech’s Financial Advice Innovator of the Year 2017?

At the 2017 FINTECH awards, the winner for Financial Advice Innovator of the Year went to Map My Plan. We were especially thrilled, as we built their site. So who are Map My Plan, and why did they win? In a nutshell, Map My Plan (or MMP for short) is the brainchild of Paul Feeney. […]

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How can you have a beautiful bespoke design on the Shopify platform?

You’d be hardpressed in the world of e-commerce not to have heard of Shopify. Although in 2nd place after Woocommerce for market share, it’s ranked #1 by merchants for usability. Like with Woocommerce, Magento or any of the commercial e-commerce platforms, Shopify operated on a  template framework to make it easy for anyone to set […]

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When your virtual world doesn’t reflect your actual one

One of the big challenges faced by businesses in the digital era is how to replicate and align their physical business with their digital one. How do you articulate your culture in a few short lines or a couple of pictures? How do you interject all the human elements that create your excellent customer service, […]

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Once upon an online

Have you ever started off with a clear vision of what you wanted to do or create, only to start the process and end up going in a completely different direction? Well this is one of those stories. I recently went to interview one of our clients who we’d built a new website for with […]

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Website Security Scanning Service Australia

Website Security Scanning Service Australia

What would the consequences be if your website, application or database got hacked today? We often see on the news major hacks like Yahoo and the like which is extremely damaging to their brand and business. Most people do not perceive this as an issue until it happens. The old Australian “She’ll be right” attitude is […]

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eBay Sales & Marketing Automation

Selling your goods on eBay can be a very profitable exercise. People will often use eBay over searching the web to find your online store and it can become a pretty effective sales / marketing channel for your business if you spend a bit of time optimising and automating the process. When I first started […]

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Custom Woobox Integration Guide – Webhooks

Woobox Integration

Woobox is great for slapping up a quick promo based on one of their templates. But what if you want to get this data into another database or mailing system that isn’t supported natively by Woobox? Well you’re in luck as this is your guide to getting your custom Woobox integration up and running. Woobox […]

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HubSpot Contact Cleaning – How to get clean contacts into HubSpot automatically via Sendgrid

Hubspot contact cleaning

We recently had a client sign up to use HubSpot as their marketing automation platform. Which was fantastic… until they sent us their contact list which was over 70,000 people strong! If we simply imported this list as is it would blow out their contact allowance on HubSpot and cost them $3000 more per month […]

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Website Maintenance & Support

Website Maintenance & Support

Over the years websites have become extremely complex beasts. They now consist of many plugins and other software libraries from 3rd parties that require constant updating to remain secure. If you have ever come across a hacked website, chances are someone hasn’t updated it for a while, and a vulnerability was discovered and exploited. If […]

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How Programmatic, Marketing Automation and Database Segmentation should be driving your sales funnel.

I had an interesting conversation recently with the head of a very well respected, independent creative agency. Part of the conversation was me explaining how, 7 years ago we pitched a 5 year plan to a clothing retailer that focused on community/database growth via content and targeted communications, with the end goal being a much […]

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Front end / WordPress developer

Front End Developer / WordPress As the main front end and WordPress Developer you will work closely with the IT team to enhance customer experience and drive digital revenue. 

We need someone who can: Take a PSD design, code, test and deploy new WordPress based products and services, with high quality experience for users Build […]

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Why design is important? (AKA what I have learnt so far)

THosand mile journey starts with 1 step

Design matters Design is the approach we use to solve problems in the most efficient manner. It’s a systematic and intuitive way of finding the best solution. An iterative process that allows us to explore a wide range of ideas always with the end user in mind. As Jennifer Kilian, VP of of McKinsey Digital […]

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Why you need a custom built website

custom built website

So you need a new website? Your existing website is looking old and tired and its time to retire ye’ old faithful. It’s tempting to browse around for a new WordPress template, change the images, write some new content, add your logo and voila! All done. (Much easier than a custom built website!) But chances […]

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WordPress Hack Repair & Prevention

WordPress is an extremely versatile platform which gives the admin user a lot of flexibility. Being flexible is not always a good thing. The Admin user can easily make changes to the site code and if compromised by a hacker it can be a very long and painful road to recovery. But there are several steps you can […]

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